2011 Breeders' Cup World Championships Event Logo Introduced

Feb 14, 2011 Breeders' Cup

The Breeders' Cup and Churchill Downs today introduced the official event logo for the 28th running of the Breeders' Cup World Championships, to be held on November 4-5. The 2011 World Championships, consisting of 14 races and $26 million in purses over the two days, will be run at the historic home of the Kentucky Derby for a record eighth time.

Tickets for this year’s event are scheduled to go on sale to the general public in early June.  Fans may register today at www.breederscup.com/tickets for a special pre-sale ticket opportunity in late May. Additional information on this year’s Championships is also available at the event website www.bcwc11.com.

Last year’s Breeders’ Cup at Churchill Downs set all time marks for both attendance and wagering. A total of 114,353 fans came to Churchill over the two days and a record $173,339,131 was wagered worldwide. The event was climaxed by one of the greatest finishes in horse racing history as the 4-year-old Blame held off the remarkable 6-year-old mare Zenyatta by a head in the $5 million Breeders’ Cup Classic.

The 2011 event logo incorporates the Breeders' Cup elegant purple with the Thoroughbred mark in the center of the design. The graphic is combined with the Twin Spires at Churchill Downs shaded in silver on opposite sides of the logo. The center circle is enveloped by a silver outer ring. The words “World Championships” are placed in an arc over the top of the logo and “Louisville, Kentucky” under the circle. The words “November 4th and 5th” are inscribed on an alternate version.

About Breeders’ Cup

The Breeders’ Cup administers the Breeders’ Cup World Championships, Thoroughbred racing’s year-end Championships.  The Breeders’ Cup also administers the Breeders’ Cup Challenge qualifying series, which provides automatic starting positions into the Championships races. Total purses for this year’s two-day event at Churchill Downs, Nov. 4-5, are $26 million. The 2010 Breeders’ Cup delivered nearly $140 million in winning wagers to fans at betting locations around the globe. Breeders’ Cup press releases appear on the Breeders’ Cup Web site, www.breederscup.com. You can also follow the Breeders’ Cup on social media platforms, Facebook, Twitter and on YouTube.